by Julie Broad | Oct 3, 2015 | Impact & Results, Personal Brand
Have you heard something like this lately? “What you DO need however is the right strategy. Strategy. Is. Everything.” Those words are from an email that hit my inbox this morning. As I read it, I realized that I have been hearing this word...
by Julie Broad | Aug 30, 2015 | Impact & Results, Personal Brand
As I got up to leave the poker table at the Mandalay Bay Hotel in Las Vegas last week, the older gentleman from Los Angeles who’d been sitting beside me for a few hours said, “Oh – the most honest person at the table is leaving so I think I will...
by Julie Broad | Jul 19, 2015 | Personal Brand
“Research has demonstrated that a shocking percentage of viewers remember your commercial, but forget the name of your product. All too often they attribute your commercial to a competing brand.” ~ David Ogilvy in Ogilvy on Advertising How many times do you forget...
