by Julie Broad | Aug 13, 2016 | Personal Brand
“Hmm, what was her name?” I thought as I opened up Google. “I think it was Jane Olsen, but is it Olsen with an e, or Olson with an o…?” I entered the first option into the search bar. A Facebook link was first, so I clicked that. “She’s in the right city, but this...
by Julie Broad | Feb 20, 2016 | Conversations that Sell, Personal Brand
This is a detailed article … if you want to download a complimentary toolkit to save you time building a personal brand that works, click here. Fast Company recently featured an article titled “Why Entrepreneurs Shouldn’t Waste Time On Personal Branding”...
by Julie Broad | Jul 19, 2015 | Personal Brand
“Research has demonstrated that a shocking percentage of viewers remember your commercial, but forget the name of your product. All too often they attribute your commercial to a competing brand.” ~ David Ogilvy in Ogilvy on Advertising How many times do you forget...